Contact Us

nook coworking is designed to help Dubai’s professionals in the sports, fitness, and wellness industry.

Thanks to nook's exclusive partnership with Dubai's DMCC, voted the world's leading free zone, we offer the best value-for-money options to start (or re-start) your entrepreneurial journey.

Get 70% off your company set up and add as many residency visas as you need through our flexible pricing options.

Wifi

High speed and secured internet connection

Lockers

Lockers available to keep your belongings safe

Refreshments

Coffee, tea & water available at the counter

Car Parking

Visitor and dedicated parking available

Gym + Studio

Access to fully equipped onsite gym and studio

Printing

Printing and scanning facility available

Spaces

Meeting & consultation rooms

Start small
and grow.

Our coworking space can issue you an Ejari (commercial office lease) that can be paid monthly.

Save on
set up.

Get a Dubai trade license for as little as AED 10,242. Quick and easy application process.

Team nook is
your friend.

Our inhouse team (Ray, Tatsi, Kath, Mike, Jun) will help you get the right license for your business.

Start small and grow.

No need for a Company License just yet? Check out our flexible spaces you can rent. We have some amazing spaces for you to work from, hold meetings, have your 1-to-1 consultations with your clients, deliver your classes, or host your next event.

Meeting Rooms

from AED 150 per hour
up to 8 people

  • 55”, commercial grade and HD ready screen with remote control

  • Desktop PC device to facilitate other applications requiring shared screen
  • Dedicated camera and table top speaker for video calls

Consultation room

from AED 100 per hour
up to 3 people

  • A cosy meeting and consultation room, ideal for team and private meetings
  • Equipped with a desk and two armchairs, flipchart and adjustable lighting
  • Ask about our multiple hour packages intended for wellness coaches and consultants who require a private space to work

Event spaces

from AED 300 per hour

  • A more informal & cosy event space. Perfect for seminars and workshops

  • All equipment and furniture set up is included along with refreshments including tea, instant coffee and water
  • Available for hourly, half day and full day hire

"Zoom" Rooms

AED 50 per hour

Private and quiet space to focus on your work

Coworking

AED 60 per day
AED 250 per week
AED 1,000 per month

So you want to combine a workspace with the opportunities that come from collaborating every day in an industry-specific, coworking environment? Join our vibrant community.

Offices

from AED 4000

  • 55”, commercial grade HD ready screen

  • Clickshare for screen sharing from Windows or Mac devices
  • Desktop PC device to facilitate other applications requiring shared screen
  • Dedicated camera and table top speaker for video calls
  • AC control, window blinds and lighting can be adjusted
  • Flipchart stand, paper and markers are available

Our offices provide the luxury of your own space and privacy at a reasonable price, with the added benefit of sitting right in the heart of the nook community just a quick shuffle and a lunge away from the coffee machine.

Hot Desk

From AED 500 per day or
AED 50 per hour

So you want to combine a private office with the opportunities that come from collaborating every day in an industry-specific, co-working environment?

One of nook’s unique features is our onsite gym & studio spaces. It's the perfect place for fitness & wellness instructors to train individual clients or small groups on premise and on their own terms.

Studio

AED 150 per hour
Capacity from 1-30 people

  • Our multipurpose studio has mirrors, reinforced barre on 2 walls, adjustable lighting and commercial grade sound system

  • The studio has been fitted out with exercise friendly, sprung flooring and is intended to be used for group exercise classes
  • Available for event and fitness sessions hourly, half day and full day hire. Refreshments available

Gym

from AED 50 per hour

One of nook’s unique features is the onsite gym and is the perfect resource for trainers and instructors to train individual clients or small groups.

Nook Testimonials

Jo

DISC Healthcare

The website + app is user-friendly and efficient for our current needs.

Reda

Redmount Group

Amazing, friendly, Great environment to work, feels like part of the community

Sebastien

Titus

Great open space, friendly staff and community, very helpful with visa also

Luke

Hoyamal Recruitment

Excellent facilities with a friendly and hardworking community, and great staff to top it off!

Jenelle

Tiberius

Love working in this social environment, Great facility and everyone are very friendly!

Xingwei

Shunwei International

Great facility and location, friendly and helpful staff!

Shauna

Lincoln AIM

Very friendly staff, a very nice open space office! Would highly recommend it! :)

Kevin

Expat Football Assoc

Perfect environment and a great team

Nikki

Project Partners

Working at nook is comfortable and hassle-free. Staff are friendly and helpful too!

Matt

Yeadon

nook was the most cost effective, pratical way for our US-based company to set up up in the UAE.

Cost to Startup

SET UP YOUR FITNESS OR WELLNESS BUSINESS WITH NOOK AND ENJOY OUR BEST EVER PRICES!

Startup Costs

DMCC company formation & trade licence = AED 10,450
nook onboarding fee = AED 2,000 + VAT
Annual coworking plan (2x visa allocation) = AED 9,000 + VAT
OR
Monthly Coworking Plan (2x visa allocation) = AED 1,000 + VAT per month

Inclusions:

Individual or team coworking access (high speed wifi, printing/scanning facility, free coffee/tea); discounted gym, studio, meeting and event rates; company stamp; reception services; business support and networking opportunities with up to 100 likeminded businesses and entrepreneurs.

Exclusions:

PRO and visa fees; third party approvals/NOC for regulated activities (if required); annual licence renewal, auditing costs, personal and business insurance.

Option 1

1 x Payment per year

AED 22,000

Option 2

2 x Payment per year

AED 11,500

SAVE

10%

Option 3

4 x Payment per year

AED 6,000

SAVE

15%

Big wins:

  • Access to our coworking + gym/studio + meeting spaces
  • DMCC Limited Liability company
  • 100% ownership in Dubai free zone
  • Recognized by the Dubai Sports Council

Smaller wins:

  • No E-channel fees or deposit
  • No evidence of Share Capital required
  • 2x visa allocation, and option to add more
  • Access to business bank account
  • Our business support services

Steps to Setup

Setting up a business may seem daunting but it's actually a pretty straightforward process. Below are the key steps you must ask yourself (we can help):

Step 1

Decide if you want to set up as a Dubai company or a freelancer.

1

Step 2

Choose the commercial activity that best fits your business objectives
(full DMCC list here)

2

Step 3

Choose your space requirements and number of visas you need to start.

3

Step 4

Choose the payment terms that fit your budget and cashflow.

4

Why we are different from a ‘Freelancer’ license:

All nook company setups offer a Limited Liability Company (LLC) established in Dubai’s DMCC Free Zone. As a registered free zone business you can:

Community

Learn from and mingle with your fellow entrepreneurs. Benefit from nook’s growing community.
Something for everyone. If you are not a sports or wellness business, but still value a beautifully designed, inclusive space to work from, we are still for you!

Our Team

Kathy

Marketing Specialist
kath@nookwork.ae

I take charge in assisting and facilitating company set-ups, visa applications and co-manage nook’s social media channels.

Simultaneously, I take pride in helping out our tenants especially with their workplace administrative concerns.

Junaidh

Finance
jun@nookwork.ae

My role is to provide help support the team on all things money related! If you are a nook tenant and need some advice on friendly advice on auditing, VAT or anything else to do with accounting, knock on my door and Ill do my best to help or point you in the right direction.

Michael

Facility Coordinator
michael@nookwork.ae

My role is to keep our beautiful space clean and tidy, as well as trouble shoot / fix anything in the office. I’m usually the first one in or the last one to leave so stop me and say hello if you are new to nook. I’m also looking to make a better workplace experience, so if something is amiss, let me know asap!

John

Facility Assistant
john@nookwork.ae

My role is to make sure everything is spick and span, and that all equipment is up and running. At nook, customer satisfaction is a priority, so if you have some ideas, feel free to share them.

Tatsi

Business Manager
tatsi@nookwork.ae

I can help with most things around Nook and the community landscape. Eager to organise an event/class or get connected to another nook member for collaboration, speak to me.

Ray

General Manager
ray@nookwork.ae

My role as GM is to help the team and community at nook develop and grow as best they can for as long as they want to! I’ve worked in the sports, wellness and events sectors with DUPLAYS across the UAE since 2012

Ravi

Co-Founder
ravi@duplays.com

My role is to support the team. When I’m not thinking of nook, I’m busy helping Duplays build the Middle East's sport infrastructure to enable more participatory sport across all ages, income brackets, ethnicities, and skill levels.

Our Story

Starting a sports business is never easy and we have faced our fair share of ups and downs. Every day we hustle. We have spoken to many of you over the years who are passionate about sports and wellness, but have found it hard to strike out on your own. High set up costs, changing regulations, rent, insurance and lack of access to mentoring have all contributed to dissuading many of you from starting your own sports businesses. We have collaborated with DMCC, Dubai's leading Free Zone, to address those challenges.

'nook by DUPLAYS' has been designed with one thing in mind: supporting the growth and success of your sports, fitness and wellness business.

nook, in the heart of JLT, will enable you to: Own 100% of your own sports business with a Dubai license + company bank account obtain required insurance cover, NOCs, VAT registration, business support to operate legally apply for NOC permission to operate in mainland areas as a free zone company work from an "enabling environment" where you can network with fellow sport + wellness startups & SMEs activate your business at our on-site group studios, gym, training and event areas at One JLT pay monthly as your business grows

12 years ago, DUPLAYS started out with a simple but important mission: help connect people in our city to play sports.

From that first pick up game of Ultimate Frisbee at the Met Hotel we have gone on to organize hundreds of nightly leagues and brought together thousands of like-minded sports' enthusiasts to play the sports they love. We are proud that our sports leagues have brought people together, helped forge friendships, find better jobs, and heck -- have even led to a wedding proposal on our softball fields (true story!).

Thanks for your support over the years. As always, your feedback and ideas are welcome, as we embark on this exciting new addition to the industry. See you on a field/court somewhere soon.

Our Story

Starting a sports business is never easy and we have faced our fair share of ups and downs. Every day we hustle. We have spoken to many of you over the years who are passionate about sports and wellness, but have found it hard to strike out on your own. High set up costs, changing regulations, rent, insurance and lack of access to mentoring have all contributed to dissuading many of you from starting your own sports businesses. We have collaborated with DMCC, Dubai's leading Free Zone, to address those challenges.

'nook by DUPLAYS' has been designed with one thing in mind: supporting the growth and success of your sports, fitness and wellness business.

Send us a message

Tell us what you need and let us help you pursue your passion!

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